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Mercedes-AMG May Release an Electric GT Coupe to Face the Porsche 911 — But Only If It Can Justify the Investment

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Mercedes‑AMG is weighing a production version of its dramatic GT XX concept, and Autocar reports the brand is also considering a coupe version of the four‑door EV to join it. The decision hinges on whether the market will justify the investment. If approved, the electric coupe would target the Porsche 911 and would exist alongside the gas‑powered AMG GT coupe as a new facet of AMG’s lineup.

Mercedes-AMG May Release an Electric GT Coupe to Face the Porsche 911 — But Only If It Can Justify the Investment

GT XX on an 800‑V AMG.EA Platform, with an SUV Planned for 2027

Production GT XX will be the first car to sit on Mercedes' new 800‑volt AMG.EA platform. That same architecture will underpin a forthcoming high‑powered SUV due in 2027. While the SUV is expected to be the bigger seller, AMG’s boss Michael Schiebe is considering the electric coupe possibility nonetheless.

GT XX on an 800‑V AMG.EA Platform, with an SUV Planned for 2027

Emotional Versus Rational: Will the Market Back an Electric GT Coupe?

Schiebe describes the debate as 'emotional' and 'rational.' 'There is an emotional discussion and a rational discussion,' he said at the Munich Motor Show. Emotionally, the company believes it should pursue the project; rationally, it must prove there is a large enough market to justify the investment. He notes the tech exists, even if timing remains uncertain.

Emotional Versus Rational: Will the Market Back an Electric GT Coupe?

The GT XX Won’t Replace the Gas GT — It Could Sit Beside It

Even if a GT XX two‑door EV arrives, it would not replace the current two‑door GT. AMG intends to focus on the V8‑powered GT first and then decide when to launch a two‑door EV if the market warrants it. Only a few fully electric coupes exist today—the Maserati GranTurismo Folgore is among the closest rivals, alongside gasoline contenders like the Porsche 911, Aston Martin Vantage, Ferrari Amalfi, and Bentley Continental GT.

The GT XX Won’t Replace the Gas GT — It Could Sit Beside It

A Glimpse Back: The SLS AMG Electric Drive and the Road Ahead

Mercedes previously explored electric halo performance with the SLS AMG Electric Drive in 2013 — nine units built, delivering 740 hp and 737 lb-ft of torque from four electric motors. It served more as an engineering showcase than a production car, but it foreshadowed AMG’s potential for electric halo performance. For now, AMG remains focused on the two‑door combustion GT, with the electric two‑door option kept flexible and dependent on market conditions.

A Glimpse Back: The SLS AMG Electric Drive and the Road Ahead